Quelques Pâtisseries -
2023 Moon Festival Wrapper Design
某某甜點 - 2023中秋封套設計
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Client|Quelques Pâtisseries 某某甜點
Photo|Quelques Pâtisseries 某某甜點
Illustration
Package Design
2023
Photo|Quelques Pâtisseries 某某甜點
Illustration
Package Design
2023


Our design concept places the word "Moon" at the visual forefront, seamlessly blending the traditional moonlit landscapes often found in Chinese painting with the refined elegance of French patisserie. Three lively moon rabbits frolic within this serene setting, radiating a crisp glow under the full moon. Pink blossoms, symbolizing reunion, are delicately scattered among the green leaves, infusing the scene with vibrancy and life.
To achieve the desired visual effect, we've selected a thick card stock with a prominent paper texture, utilizing silkscreen printing to create a refined matte finish. This is complemented by the client's signature halftone laser foil stamping, adding a chic and dreamy holiday atmosphere that aligns perfectly with the brand's image.
To achieve the desired visual effect, we've selected a thick card stock with a prominent paper texture, utilizing silkscreen printing to create a refined matte finish. This is complemented by the client's signature halftone laser foil stamping, adding a chic and dreamy holiday atmosphere that aligns perfectly with the brand's image.
以「Moon」為視覺核心,揉合中國畫中詩意的月下景致與法式甜點的精緻美感,描繪出屬於中秋的浪漫想像。
三隻活潑的月兔在靜謐景色中嬉戲,在滿月下閃耀清透光芒;象徵團圓的粉色小花散落於綠葉之間,為畫面增添溫柔與生命力。
印刷上選用具有手感的厚磅卡紙,以絹印呈現細緻的霧面質地,並搭配品牌標誌性的網點雷射燙箔,營造出夢幻而優雅的節慶氛圍,呼應品牌一貫的質感調性。
三隻活潑的月兔在靜謐景色中嬉戲,在滿月下閃耀清透光芒;象徵團圓的粉色小花散落於綠葉之間,為畫面增添溫柔與生命力。
印刷上選用具有手感的厚磅卡紙,以絹印呈現細緻的霧面質地,並搭配品牌標誌性的網點雷射燙箔,營造出夢幻而優雅的節慶氛圍,呼應品牌一貫的質感調性。



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